To launch John Holland’s first corporate sustainability report our creative and communications teams worked together to write, design and print the piece in time for the company’s quarterly board meeting. The collateral had to meet John Holland’s corporate branding guidelines, while creating a distinct new look for their sustainability reporting for the future. This piece marked the beginning of a long-term strategy so for its release we also designed and produced invitations, display materials and table centrepieces. In line with its content we paid particular attention to the production process – printing on a waterless press and using stock meeting the requirements of the Australian Ecolabel Program.